Father Christmas will be making a star appearance in Brierley Hill town centre this weekend.
Dudley Council will be hosting its Christmas lights switch on events in the Moor Centre in Brierley Hill on Saturday 19 November from 1pm to 5pm with new boy band Eli Prime performing at 1.30pm.
Brierley Hill has a Christmas grotto and will provide a selection of free entertainment and family fun.
There will be reindeer, stilt walking elves, fairground rides, a bouncy castle, face painting and a caricaturist at the Brierley Hill event.
Lights will be switched on at 5pm.
For more information visit www.dudley.gov.uk or call 01384 815496.